Alfa Romeo Canada

Alfa Romeo has seven dealerships across the country. During 2017, Alfa Romeo Canada sold 1,113 units, representing a 0.4% increase over 2016, where 601 vehicles were delivered.

Worldwide Alfa Romeo sold around 72,400 units. It had a compound annual growth rate of -6.5 percent from its peak of 119,000 unit sale of 2010. In 2016, about 92.3 percent of the sales came from European regions.

Alfa Romeo is sold by Chrysler Corporation which is incorporated as FCA Canada Inc since 1925. Alfa Romeo started selling vehicles in Canada in 2015. It plans to increase the number of dealerships to 10 by the end of 2017. 

Alfa Romeo started its journey in Italy. In 1910, Cavalier Ugo Stella started the company “Anonima Lombarda Fabbrica Automobili” (A.L.F.A). He acquired the shares of an Italian plant of a French car maker Società Italiana Automobili Darraq to start A.L.F.A. Its first car was 24 HP. In 1915, the company came under the direction of Nicola Romeo. The company was renamed to Alfa Romeo in 1920. Over the years, Alfa Romeo has won prestigious Grand Prix and Formula One races. It also created the iconic cars like 8C, Giulia, Giulietta, Alfasud, and Alfetta. In 1986, Alpha Romeo merged with Fiat which in turn merged with Chrysler in 2014 to create Fiat Chrysler Automobiles (FCA). Today Alfa Romeo offers sports cars and SUVs like 4C Coupe, 4C Spider, Giulia, and Stelvio.