Audi A4 in Canada: Why is it so Popular

The Audi A4 is, by far, the most requested vehicle at Lease Costs Canada. No matter where our clients are from, between a 15%-25% of them are looking for an A4. The Audi A4 in Canada is one of the best luxury alternatives on the market.

While as an extra fact, and an amazing benefit for us, because our partner dealers are used to the model negotiation, the A4 is popular from Whitehorse, YT to the Eastern extreme of St-John's, NL.

Why? Well, there are many reasons:

Audi Worldwide sales are insane

2017 Audi A4 Canada

The brand is amazingly consolidated: Just in 2016, Audi sold almost 1,900,000 units worldwide. According to the Jan 2017 Financial report of the manufacturer, the Audi division reached a record number of production, 4% higher than 2015.

Model 2016 2015
Audi A1 23,652 32,271
Audi A1 Sportback 81,600 83,979
Audi Q2 19,419 67
Audi A3 14,736 19,463
Audi A3 Sportback 198,086 190,733
Audi A3 Sedan 134,145 142,546
Audi A3 Cabriolet 15,029 16,862
Audi Q3 231,451 204,801
Audi TT Coupé 21,562 28,093
Audi TT Roadster 5,324 7,417
Audi A4 Sedan 222,566 215,964
Audi A4 Avant 119,271 86,168
Audi A4 allroad quattro 16,160 16,076
Audi A5 Sportback 34,782 46,253
Audi A5 Coupé 18,484 19,153
Audi A5 Cabriolet 11,851 13,727
Audi Q5 297,750 267,555
Audi A6 Sedan 203,766 220,470
Audi A6 Avant 61,508 60,414
Audi A6 allroad quattro 10,889 12,494
Audi A7 Sportback 26,307 29,131
Audi Q7 103,507 82,188
Audi A8 24,147 27,077
Audi R8 Coupé 3,050 1,717
Audi R8 Spyder 638 357
Audi brand 1,899,680 1,824,976

If you want to learn more about the recent brand results, please feel free to follow the link to the Full 2016 Report.

German Cars feature prestige first

And it is not a cliche. Although most Asian and North American manufacturers build amazing vehicles, the brands from Germany have always been, and are right now, the top level ones in the market.

On the specific case of Canada, where winter conditions are extreme and there is a huge trend of people to choose SUVs over Sedans, the A4 sales perform really well, compared to other luxury sedans available on the market.

As a note apart, one of the most popular Audi alternatives to the A4 is the Q5 SUV, and it's only around 50 CAD/month more expensive than the Sedan from this article.

Audi Q5 Canada

The Audi Q5 is the top Selling SUV from the German Manufacturer in Canada.

BMW and Mercedes-Benz are slightly cheaper

And specifically on starting prices. That, plus the fact that Canadians love to invest in their cars ;)

Across the luxury german brands, the price is, for sure, one of the main factors that make these an "Elite" kind of car, although Audi has multiple vehicles ranking between 30,000 - 45,000 CAD MSRP. BMW and Mercedes-Benz also have some options, but not as popular so far.

Just to mention a few examples:

The car itself, of course

Although it is always said, the car features are the ones that grant the actual car a solid difference from other manufacturer ones: (to read a full list of features, please refer to Audi Canada A4 Page)

Navigation System & Interactive. Read more

Audi A4 Navigation

Virtual HD Dashboard, Read more

Virual Dahsboard Audi A4

And much more other things that no one will list better than the Official Audi Canada website: Audi A4 Canada page.

What to do now?

Start exploring Audis. That would be a good headstart:

About the author

Jorge Diaz is a passionate car lover, winter driver & Software Engineer. For the last 10 years, he has built Online Solutions used by more than 5,000 companies across the globe. He founded LeaseCosts in 2016 with the purpose of simplifying and helping Canadians to better understand the complex market of car leasing in Canada. You can connect with him at Leantrepreneurship.com.

Jorge is also the author of Car Leasing Done Right: A Canadian Guide for Understanding & Optimizing Vehicle Leasing Costs, released on Nov. 5th, 2021. It is available at Amazon.ca